Why Is a Website Redesign Necessary?

When it comes to online marketing, your website is the epicenter of your digital experience. A solid website engages your target audience and drives your business forward. On the other hand, an outdated website is detrimental to your company's brand reputation and sends visitors running. SEO Company OC is committed to helping you increase your client base by creating the best first impression of your business. No matter if you already have an ongoing website, you should always keep refreshing or redesigning it to get better results, and with an outstanding company like ours, you will get them in no time.

Since the internet is constantly changing, redesigns are becoming more necessary and regular. Here are some reasons why you should consider redesigning your company's website with us.

Bounce RateRedesign your Website with SEO Company OC

Your bounce rate is the percentage of visitors who leave your website without navigating the site any further. Numerous things can result in a high bounce rate, but a bad user experience is one of the most common causes. Using goal-tracking tools will allow you to determine if your website requires a redesign.

Many people scan and skim content. Utilizing headings, bullet points, and highlights sparingly will increase your visitor's interest. If your website's design is outdated and unattractive, it's time to redesign it. They are a source of distrust for users, making them feel that the website is unsafe.

Marketing Asset

It is vital to make essential changes to make your site as current as possible. They will position your business for massive growth.

A website can make or break your business. It can be a great marketing tool or a tool to convert visitors to customers. However, it might also be unreliable, which will cause customers to doubt the accuracy of your products or services. A redesign made by us can become a marketing asset and allow you to start over with a fresh, new website.


The human brain has a short attention span, so if your website can't keep your visitors' attention for eight seconds, you're in trouble. In addition, an outdated website will be hard to sell yourself as an expert in your field.

Slow-loading websites drive away potential customers. Moreover, people who spend a long time on your site are more likely to make a purchase. At SEO Company OC, we will be able to identify any broken links or more related issues slowing down the speed of your website. You should also consider making your website more mobile-friendly too, and once you start working with us, we will tell you more about how we can make that work out for you.

User Satisfaction

A website redesign should be based on clear goals, strategy, and user research to understand what users want from your website redesign. Using these metrics to guide the redesign can save time and money, and improve goal-setting. User research can be very exhaustive, but with all our experience and knowledge, we can help you reach your goals and make your customers have a better experience while navigating through your website.

If you notice any of these issues on your company's website, you should get in touch with us to start improving the first impression your clients will have from you. We can help you make a total website redesign or work with you to constantly improve it to stay up to date with this changing market. We are an industry-leading SEO agency and love to see our clients grow. Contact us today!